For franchise consultants

Your 10-minute FDD review screens brands fast. But when your candidate asks "which one is actually better?"

Comparing Item 19 across five brands, each presenting financials differently, while cross-referencing fees, litigation, and unit counts. That's not a 10-minute job. I'd like to build the tool that makes it one.

The comparison problem

Every tool on the market reads one FDD at a time. None of them compare.

Free FDD Library runs AI analysis at $250 per franchise. FranChimp benchmarks 18,000+ brands. Vetted Biz extracts summary data. All useful. None of them answer the question your candidate actually asks:

"Between these three brands, which one is the better investment for me?"

Your candidate is deciding between two QSR brands. They want to know which has better unit economics, lower total investment, and fewer lawsuits. You pull up two 300-page FDDs. Item 19 in one shows average gross revenue. Item 19 in the other reports median net profit. One includes all units, the other cherry-picks top performers. Item 7 breaks down initial investment into 14 line items in one FDD, 23 in the other. Item 20 shows unit counts, but the reporting periods don't align.

How do you compare them? You open two tabs. You eyeball it. You build mental models. You've done it hundreds of times. But it takes longer than the screen, and you know you're missing things.

Franchise consultants review hundreds of FDDs and "weed out poor opportunities" as part of the job. The screening is fast. The comparison is where time disappears.

What I'd like to build

Multi-brand FDD comparison, structured and side-by-side

The kind of tool that lets you upload two or more FDDs and get a structured comparison across the items that matter. Not a 40-page report. A focused view of where the brands actually differ.

FDD Comparison — Brand A vs Brand B

FDD Item	Brand A	Brand B
Item 7 — Total Investment	$284K – $410K 14 line items	$315K – $520K 23 line items
Item 19 — Financial Performance	Avg gross revenue $1.2M all units	Median net $185K top 50% only
Item 6 — Ongoing Fees	6% royalty, 2% marketing	5% royalty, 3% marketing, 1% tech
Item 3 — Litigation	2 pending matters	11 pending matters 5 franchisee-initiated
Item 20 — Unit Count	342 open, 8 closed (2024)	189 open, 24 closed (2024) 12.7% closure

Illustrative example. Not real franchise data.

Structured extraction

Pull key data from Items 3, 5, 6, 7, 19, and 20 into a normalized format, even when brands present the same information completely differently.

Side-by-side comparison

See where brands actually differ. Flag inconsistencies in reporting methodology so you know when you're comparing apples to oranges.

Candidate-ready output

Generate a comparison summary you could walk through with your candidate, instead of flipping between two PDFs on a call.

Your FDD knowledge, faster

Not a replacement for your judgment. A tool that handles the extraction grunt work so you can focus on interpretation and guidance.

This is direction, not a finished product. The right version of this gets shaped by the people who'd actually use it.

Who's behind this

I'm Christo, a tech consultant based in Germany. I build software tools for professionals dealing with complex documents and workflows.

I got pulled into this space after studying how franchise consultants work and realizing no one builds tools for the comparison workflow. I've read the forums, studied the FDD databases, analyzed what Free FDD Library, FranChimp, and Vetted Biz offer. Everything targets the buyer evaluating one franchise or the franchisor managing their own FDD. Nothing targets the person doing the actual multi-brand comparison work.

I'd like to build what's missing. But the right version of this comes from talking to the people who do this comparison work every day, not from me guessing at what would help.